Insight

Indonesian Gen Z Financial Habits: Their Choice or a Product of Circumstance?

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Algo Research Team


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Key Summary:


  • Majority of Indonesian Gen Z spend their income on basic necessities
  • The generation are at the start of their careers, their incomes are on the lower end on average
  • Facing difficulty finding work

Gen Z (born between 1997 and 2012) is currently the biggest generation group in Indonesia with 28% of the total population. Gen Z surely has a different attitude and behavior compared to the older generations, especially about their financial preference. Gen Z’s financial preferences reflect their unique values, priorities, and experience. 


Spending habits. According to the Katadata Insight Center, the largest monthly expenses for Gen Z are communication at 26.7% and food at 22.8%, savings and emergency funds at 7.0% and investments at 4.0%.


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